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These are top notch editors and writers who have the education and experience, and yet they let them go. And I see a whole lot of problems with their new publishing model including the fact that they have kept staff without publishing backgrounds to "edit" their new online publications.
They had previously said that anyone who could get hired at a magazine or newspaper etc is who they would want on their new publishing team and yet they have retained people who have no education, background, or experience in real publishing in management and editorial. Writing a good blog is not grounds for journalism experience, and regurgitating what other people have written as someone on another board has pointed is simply not journalism.
And I find it laughable that they think it is. It takes years of experience and education in the business to get a head editor position - so the fact that they are treating it lightly tells me that Geosign has a lot to learn in terms of real publishing. So to all the real journalists and editors who lost their jobs, go back to print where your job is actually respected and your experience is valuable. I'm one of the unlucky writers that was laid off by Geosign yesterday.
However, I'm actively pursuing freelance opportunities, and would like to contribute to your well-rounded site. They still have a lot of other web properties, but nothing compared to what they were doing with arbitrage. Geosign announced Tuesday it was laying off a significant number of employees, but word is now spreading that the total provided was incorrect.
Company officials have just admitted the number of "38 or 39" given by president Ted Hastings is incorrect. A spokesperson is now saying the total is between 50 and but refused to give any more details. Meanwhile, GuelphMercury.
I would imagine company moral is at an all time low, and those who survived this first cut will be scouring the web to find more stable employment. Sorry to all who lost their jobs, but as Greg stated, there is lots of people looking for web talent right now, so it may not be as bad as you think.
I would love to see a menu of who is now on the market and could work remotely c:. You can definately be sure that there is a lot of talent that was just let yesterday. I was one of them! If anyone would like to discuss any link development opportunities or anything for that matter keep them posted on here.
You're a huge help to all of us and thanks for your support! Geosign hired very aggressively throughout to tackle a roster of outrageously ambitious projects. It is a company built on a serial entrepreneur's tolerance of risk, that got too big, too fast, in too many directions. Saying much more would involve speculation. I compare Geosign to a supernova; puffed up to enormous proportions as it spent the last of its fuel, then collapsed. What's left is a dense star I've always felt like the domain industry has never paid enough attention to SEO and I've heard that Geosign had built out this internal group significantly.
Not to hijack the thread or linkdrop too terribly much. That's the most important thing arbitrageurs should note about this. Even though those sites had no AdSense, Google still slapped them big time because of the perceived quality of their sites. They're probably starting with the biggest players and working their way down. For those that don't mind a commute downtown, we are a leading provider of online communities, and do a lot of work with domains and SEO. Some of our products include a soon to be re-launched Motorcycle.
We also own Tophosts. Along with over 30 online communities in Sports, Automotive and Technology. And be sure to send your resumes in! In a not-totally unrelated industry We're in downtown Toronto. Would be interested in speaking with writers, SEO folks, link builders, community builders, and developers. The American Capital investment was the worst thing that ever happened to Geosign.
Because it put them on all the radars they had spent years sailing under. The AdWords army's legitimate clientele saw Geosign as a target and they blew it out of the sky. And George werty , just to correct you, with all due respect - no one hires aggressively just to get an investment; all that hiring - and the investment- was based in overconfidence in a narrow revenue model you helped create, brother. I was one of the people who got a blue triangle of death on Tuesday - as far as I can tell, Geosign let go of over really great people who were amazing to work with.
The amount of talent that was under that roof was unreal - you would be lucky to get any of them, so snap them up while you can!! I came into Geosign from magazines and as a journalist I can tell you that that company was really playing it fast and loose with the word "publishing" - I am looking forward to going back to doing credible journalism again. I have left that company with nothing to show in my portfolio for several months of work.
And to all the ex Geosign -ers out there, this set back had nothing to do with your abilities or talents, you are all great at what you do. We could have written the most amazing blogs that brought in 10, hits a day like some of us did!!
We simply weren't needed anymore in their new "publishing" model. I would like to say thank you to all those who have posted in this thread offering to help us out. It means a great deal to everyone involved. I would like to speak with anyone who currently has work available for link development or design. Even if you only know of a possible opening, sharing it would be greatly appreciated as there are quite a few people who will need to get back on their feet. I am putting together a list of LinkedIn profiles for individuals who wish to be contacted and I am making your contact info available to the list.
I will post back here when its complete. As for the notion that the vultures are swarming -- I will concede that there may be a few, but I am sure that as a group we will sort that out rather quickly. I guess it could be the best thing to happen for some people. As a writer, it was sometimes difficult writing so much repetition for the sake of the almighty dollar. It didn't make a lot of sense to write a site about something you knew absolutely nothing about.
Sure, you can research all you want, but you're basically putting out inferior sites. Anyway, it's over and done with, so time to turn the page and get on with the next adventure. If anybody's looking for a writer please let me know via this system or at. I reckon your talent was wasted at Geosign If they don't want your kind of talent - I certainly do!
Cory, Colin et al others, I urge you to be very cautious of the vultures falling over each other here. Choose your next move wisely. You guys are all playing from strength - just wait until you start to feel it. Don't get sucked into another black hole like the one you just escaped from. There's a total lack of skilled labor right not so damn right we're gonna 'fall over each other' to scoop anybody with enough skill to fill the open jobs we have. Get over yourself, oil.
I'm talking to my friends. I want them to be sure to avoid the slick and slippery people in this business. I wanted to comment on all the scuttlebutt that's been flying around since the ax fell on Tuesday at Geosign. As someone who spends most of his time writing about stocks, I can tell you this had everything to do with return on investment and nothing to do with preserving the company.
Geosign is far from broke and the reason the cuts were made is their new investors wanted to ensure that the ROI remained healthy. Fortress Group a competitor to American Capital did the same thing to Intrawest owners of Whistler, Tremblant, and other resorts when they took the company private. Cut, cut, cut, until the breaking point and then fill jobs on an "as needed basis" to keep things running. Why run a business on people when you can run it on It's simple math really.
I took that one pretty personal too - unless there were other folks that contacted you privately - I can vouch for at least half of the people in this thread that offered potential work. These are good people lookin' for good people, and it easily could have been as much more of a generalization. If you were meaning to talk to your friends - it just as easily could have been done in private.
I guess assuming you meant the other half it's cool;. I apologize for overgeneralizing. You have to admit that SEO and SEM has always had its 'black' side, and those on that black side are often the ones who find it difficult to keep help and work. After the future seemed golden. But as soon as operating for seven years in they were assembled, things turned strange. In prying eyes of Bay Street, Geosign landed the envelope was a piece of paper with a the largest-ever venture-capital investment geometric shape on it -- triangle or square.
Hastings million, for which U. And Web advertising giant Google Inc. It would it was hiring new employees like crazy. At require massive adjustments, but Geosign the previous town hall in mid-April, CEO would persevere, he said. Stunned Ted Hastings, who took over from employees tried to decipher what was Geosign's founder and chairman Tim Nye happening. Many had just joined the that January, discussed a new facility they company to create "webzine" content were planning for all the staff, then packages for its sites.
What did Google. With Geosign, it resources staff on the premises. Regardless turns out, there's more to the tale than of their circumstance or how long they'd anyone directly involved has so far been been with the firm, the triangle indicated willing to say. And much of it revolves not their time at Geosign was over. Between 50 around its plans for a content powerhouse, and people were cut that day, with but the story of how the Guelph startup many more to follow.
It didn't make sense. She burst into tears when she realized she'd It's hard to know exactly what Tim Nye just been fired. Sometimes first keyword-targeted ad program, the with little warning. But companies that are money-spinner at the core of its enterprise. Not so much. Yet in Geosign's Canada, a Toronto-based computer case, the cuts that began last May distributor, who invested in two of Nye's continued through the summer.
Late last earlier ventures. And while Carbotek Computing, had been a computer the national business media has, until now, parts distributor. His second, a software overlooked the story -- surprising, given company called CadSoft, was a "marginal the size of the investment and the fact that success" according to Estill.
Nye sold that Google played a direct role in the outcome in The truth is most people are technology and investment analyst in somewhere in between. Tim is no different. Essentially, considerable time searching for a business this application allowed people to put model. In early interviews, he described keyword-targeted ad links, served by Geosign's business in vague terms, Google, on their own websites, with them suggesting it was somehow linking online and Google splitting revenue tied to the consumers with local businesses.
As its market is connecting buyer to seller, and up popularity grew, a cottage industry began to now, the consumer has been left out," to develop called "search arbitrage. He Essentially, search arbitrage involves an called his new technology "geosearching," individual or company buying Internet and added that his company had inked an traffic through the acquisition of keywords arrangement with an Internet search from Google, then sending viewers who engine, but wouldn't disclose the name.
Anyone clicking an ad link Not that anyone outside of a small circle there makes money for the keyword holder. For the next five For example, a company might bid for the years he stayed out of the limelight. Even Google rights to the phrase "small town car in a small city like Guelph, he and Geosign sales" and send traffic to a website it garnered no media attention.
More significant, According to Niki Scevak, an analyst at perhaps, was the success of its Jupiter Research in New York, the majority keyword-targeted ad program. To recap, of those initially involved in search Google began selling advertisements arbitrage were small players. As Google's popularity soared, so did the price it could As the possibilities of the arbitrage charge for linking an ad to a keyword.
For business became apparent, however, other example, if your company wanted the more ambitious players got interested. One phrase "car accident lawyer," it could cost of them, it seems, was Geosign. Less Geosign insiders who spoke on the common phrases cost less, as little as 5. What's more, he weren't necessarily of where the money envisioned a network of thousands of was coming from, especially as the websites all automated by software linking websites they designed struggled to find an keywords to pages filled with ads, audience.
Nye crafted a maze of Internet last May. By connecting the keywords and the websites, Geosign was There were other oddities, as well. To put a value on the company add text to Web pages that appeared to be at this time, analyst Scevak points to nothing but ads.
At its peak in , Marchex had a like roundtables. It didn't seem to matter what we wrote. He brought three Segway Personal to rein in those doing search arbitrage. This Transporters into the office. First, that the practice was offices," says one former employee. And second, that introduced, free Perrier abounded and if too many keyword-targeted ad links only rumours circulated that staff lunches would took users to pages filled with other ads, soon be catered.
A lavish Christmas party that users would lose interest and faith in thrown at the end of saw employees the online ad system. The grand prize was Google's finances, it had to respond. It did a lease on a Toyota Prius. Fittingly, Nye so by expanding the terms of service for its dressed as Santa for the event. A top priority there: relevant employees, especially those the company and original content.
By these standards, a hired in to start developing a new landing page full of ads is inadequate -- as online publishing division of the business, this text in its current guideline explains:. If your ad say, was to develop a legitimate content does link to a page consisting mostly of ads business before Google cracked down on or general search results such as a its arbitrage angle.
This explains why directory or catalog page , provide Geosign quickly began hiring so many additional, unique content. Nye knew he had to move fast. He also Noncompliant parties risked being banned knew he needed to make acquisitions on from the AdSense program. A simpler both the content and advertising sides of tactic, however, saw Google target those the business. That would require more cash abusing the process, raising their fees and than Geosign had on its own.
Soon, Nye making it too costly to continue. In early , For the moment, Nye and Geosign were American Capital, which calls itself an still a step ahead. Instead of buying ads and "alternative asset" management firm, won keywords from Google, Geosign had out over several suitors. But even that had an odd twist.
That meant Google was receiving Nye was not available for any interviews, millions of dollars from Geosign for access with the exception of some comments he to its keywords, but didn't know where the gave to a couple of tech industry bloggers.
Given the amount of In one case, he said the money was critical money flowing to Google, most in Geosign to his "BFE -- big empire strategy. I forget thought the search engine would turn a what the 'f' stands for. Hastings only spoke publicly for a very short time before he, too, clammed up.
But not Nye.
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